Readers who might never wander into a specific genre’s section of a bookstore or library will see a stunning cover or compelling plot description on NetGalley and request to read it. One of my favorite things to see as a publicist is a NetGalley review that starts something like, “I don’t usually read Christian fiction, but this book was amazing…” You’d be surprised how often we hear that sort of thing. “I don’t usually read Christian fiction, but this book was amazing…” You’d be surprised how often we hear that sort of thing. Plus, how she thinks about the intersection between a faith-based readership and a general one.Īs a Christian publisher, how do you think about promoting your titles to a general audience, as well as a faith-based one? White, historical fiction set in the world of WWII’s British code-breakers, earned 150 reviews, a 4.6 average star rating, and over 300 social shares.Īmy Green, Senior Fiction Publicist at Bethany House, shares how she used tools like the widget and the Auto-Approved list to build pre-publication buzz for the latest historical fiction from Roseanna M. Their contemporary romance Falling For You received over 75 5-star reviews and was named a 2019 Christy Award winner by the ECPA.
But Bethany House demonstrates that with strategic use of NetGalley’s tools, faith-based books can become major successes on the site. Publishers aren’t always sure that their books will find their readers if they have religious or spiritual underpinnings.
Sometimes at NetGalley, we field concerns from faith-based publishers that books with religious themes won’t perform well in our catalog.
Bethany House curates an engaged community of faith-based and general readers on NetGalley, earning impressive review counts and social share numbers
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